By Ashlee Anderson

Fashion trends change with the season, but your favorite staple pieces are forever the foundation of your style. You want to keep up with the latest looks while staying true to your unique fashion sense, but it’s not always easy to strike the right balance between what’s in and your go-to fashion favorites. Now, with online stylist services, it’s never been easier and more affordable to gain access to your own personal stylist who can expertly handpick season must-haves especially for you.


Keaton Row

With Keaton Row, you can connect with a stylist who will pull looks for you for free! To get started, you fill out a quick style questionnaire which will be used to match you up with your own personal stylist. From there, you’ll meet with your stylist over style sessions to discuss shoes, accessories, tops, denim, or whatever it is your fashion needs may be at any given time. Based on what you discuss, your stylist will put together a lookbook for you.

A lookbook will include individual pieces handpicked just for you and head-to-toe looks of items you already have with suggested pieces to pair with them. If you don’t like any of the looks, no problem, your stylist will pull new pieces until you find something you love!

Keaton Row’s approach to style isn’t just about special occasions or what’s trending, but rather a cumulative blending of existing pieces with new items that help define your style. The more you work with your stylist, the better they can help you cement your signature looks from one season to the next. Plus, with every purchase you make through Keaton Row, the more your personal stylist will have to work with when building your wardrobe in seasons to come. Keaton Row currently partners with three retailers, Saks, Shopbop, and Les Nouvelles. So, any pieces your stylist suggests can be purchased directly through those retailers.

Stitch Fix

Stitch Fix brings the online personal stylist experience to your front door with their subscription service which allows you to try on handpicked items in the comfort of your own home. Whatever you don’t love, just send it back. You’re never charged for shipping and only have to pay for the pieces you keep.

To get started, you’ll need to create your style profile. This will help you get matched up with a stylist who understands your unique fashion sense. Your stylist will review your profile and hand pick five pieces that get delivered to you. Try on the pieces and find new items you love. If there’s anything you don’t like, send it back in the prepaid envelope that’s included in your delivery. You’ll only be charged for the items you keep.

Don’t forget to provide feedback! The more your stylist knows what you love and what didn’t quite work for you, the better they can pick the perfect pieces the next time around. You can choose to have regularly scheduled looks delivered or order on demand as needed. There is a $20.00 styling fee that will be applied to any final purchases you make. And, if you end up purchasing all five pieces, you get an extra 25% discount on the already affordable prices because Stitch Fix Stylists always pull looks that fit in with your spending habits.

Stitch Fix currently carries women’s sizes 0-14 as well as petite and maternity sizes. What’s neat about their services is they carry many new up-and-coming labels, so you’ll constantly be introduced to new designers who may just end up being your next favorite.


Style That Pays

If you have way too much fashion sense for just one person and believe you have what it takes to craft custom looks for others, you just may be the perfect online stylist.

Both Keaton Row and Stitch Fix employ virtual stylists to dress clients. With Keaton Row, you can earn unlimited commission as you work as an ambassador for some of the top brands. Stitch Fix Stylists pick looks for hundreds of clients each and every month from new and trending designers. So, depending on your personal brand preferences and design aesthetic, you might be a better fit for one service over the other. Either way, being a virtual stylist gives you the opportunity to empower your clients with personal style.

Whether you want to style or shop, there’s never been a more fun or easy way to access fashion. Online stylist programs like Keaton Row and Stitch Fix are the expert answer to building a wardrobe that captures your unique personal style.

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